Technology born from operations
Every product on this page was built to run Macro itself — and is now available as part of the transformation platform. You consume exactly the same technology that executes our operations.
The operational brain: it coordinates agents, channels, systems and business rules in real time. Born in real production environments, proven across billions of interactions.
Learning Agents
They observe, learn and continuously improve workflows, conversations, business rules and operational performance.
CX Agents
Autonomous agents specialized in sales, collections and customer service — voice, WhatsApp and omnichannel, inbound and outbound.
Interoperability Agents
They learn any legacy system like a human operator: navigating screens, filling forms and executing workflows — no APIs, no IT queue.
CXOS
The operating layer that exposes your services to personal AI agents — your company's bridge to AI-to-AI CX.
Macro Insights
Operational intelligence over the whole agentic operation: real-time dashboards, predictive analytics, agent monitoring and performance optimization.
The operation that became software
Instead of buying disconnected tools, Macro built its own stack to run sales, collections and CX at scale for eighteen years. That stack evolved into the platform on this page — tested first where it matters most: in our own operation.